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|Title:||The Importance of Empirical Methods in Selecting Advertising Copy|
|Authors:||Jerrems, Jr., Donald Edwin|
|Location :||This thesis can be viewed in person at the Mudd Manuscript Library. To order a copy complete the Senior Thesis Request Form. For more information contact email@example.com.|
|Type of Material:||Princeton University Senior Theses|
|Appears in Collections:||Psychology, 1930-2016|
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