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Title: Advertising to Online Social Networks: Evaluating the Effectiveness of Socially Targeted Ad Variations
Authors: Cox, Kevin
Advisors: Salganik, Matthew
Department: Sociology
Class Year: 2013
Extent: 42 pages
Access Restrictions: Walk-in Access. This thesis can only be viewed on computer terminals at the Mudd Manuscript Library.
Type of Material: Princeton University Senior Theses
Language: en_US
Appears in Collections:Sociology, 1954-2017

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