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Title: Market Share Models of Sales Response to Advertising: A Review and an Application
Authors: Wang, Linda Yu-Wen
Department: English
Class Year: 1986
Extent: 67 Pages
Location : This thesis can be viewed in person at the Mudd Manuscript Library. To order a copy complete the Senior Thesis Request Form. For more information contact
Type of Material: Princeton University Senior Theses
Appears in Collections:English, 1925-2016

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