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|Title:||State-of-the-Art Demographics. An Evaluation of Emerging Demographic-Related Research Techniques that May Prove Helpful to Marketers in Determining a Target Audience for Advertising Concentration and Cost-Effective Marketing Strategies|
|Authors:||Hoyt, John Richards|
|Location :||This thesis can be viewed in person at the Mudd Manuscript Library. To order a copy complete the Senior Thesis Request Form. For more information contact firstname.lastname@example.org.|
|Type of Material:||Princeton University Senior Theses|
|Appears in Collections:||Economics, 1927-2016|
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